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10.10.2022

68th International Festival of Creativity Cannes Lions's presentation took place at SPUFT

On September 28, the concert hall of St Petersburg State University of Film and Television was filled with students, connoisseurs of creativity, who wished to explore the best works of world's advertising industry. The presentation of the 68th International Festival of Creativity "Cannes Lions" took place there, within the framework of which the best examples of the world's advertising cinema art were presented.  Viewers had the opportunity to see the best advertisements of this year on a big screen, as well as to get an idea of the latest marketing technologies and trends of the future.

Rector Natalia Ludvigovna Gorina opened the presentation. She shared the festival's history and its traditions. Cannes Lions International Festival is the most prestigious festival that gathers a huge audience of professionals in the field of global marketing and advertising. It has been held annually since 1954 and began as a festival of commercials. Today, Cannes Lions International Festival is the largest event in the field of advertising, marketing, design, and media industry. Every year the Festival gathers representatives of businesses directly related to advertising. During the Festival, an exhibition of advertising works from all around the world is organized. The winners receive prestigious prizes. Cannes Lions is a recognition of outstanding creativity in the field of television and film advertising, outdoor advertising, interactive advertising and the best media solutions.

This year with the support of the representative office of the Cannes Lions Festival in Russia, SPUFT's student Anastasia Semeshina was able to visit this prestigious event.

Nastya was lucky enough to become a student of the famous Roger Hatchwell Academy. This is a week-long creative training course within the framework of the Cannes International Festival of Creativity. Every year twenty-five young creatives from all around the world  become students of the Academy. The best creative directors give them lectures and share their practical experience. This is a truly unique opportunity to discover best that is in the world of advertising, and to gain knowledge from the first persons of this world.

"The main thing you can get from the Festival is communication, these people, this acquaintance with the most titled and famous creators from all over the world. This is an opportunity to meet potential employers and make useful contacts. The Cannes Lions gave me an incredible boost to motivation. My career dream was visualized and acquired clear features. I am ready to work hard to come to Cannes next time not as a student, but as a person who can offer something to the creative advertising industry."

Before the viewing videos-winners of the 68th International Festival of Creativity Cannes Lions Natalia Gorina, addressing the students, pointed out that in order to become part of the global film industry, it is necessary not only to master the profession, it is necessary to learn English.

Two commercials concluding the viewing were presented by producer the Russian representative of the Cannes Lions Festival, Daniil Kostinsky. He explained that these two projects, which received the highest award of the Grand Prix festival, should be mentioned specifically. Usually only one video can be named the winner of the festival, but this year the jury, paying tribute to the high quality of the material, awarded the prize to two projects. The first of them was created as a presentation of the Olympic Games in Tokyo. Due to the pandemic, it took part in the festival two years after its creation. The uniqueness of the second one lies in the fact that its duration is six and a half minutes, which significantly exceeds the permitted time limit. The video is a real action-packed short film. The jury recognized it as a masterpiece and awarded the Grand Prix. In conclusion, Daniil Kostinsky wished everyone a pleasant viewing and new acquaintances.

News

10.10.2022

68th International Festival of Creativity Cannes Lions's presentation took place at SPUFT

On September 28, the concert hall of St Petersburg State University of Film and Television was filled with students, connoisseurs of creativity, who wished to explore the best works of world's advertising industry.

18.01.2019

Our University held a New Year holiday for children with special needs

For several years now, the St. Petersburg State University of Film and Television has been cooperating with the Palace of Music Therapy and Therapeutic Art of Disabled Children and their Mothers "Arevik". On January 13, a charity New Year tree for the inmates of the Palace was held in the building on Bukharestskaya Street

14.12.2018

Our students attended the International Volunteer Forum

From December 2 to December 6, the International Volunteer Forum was held in Moscow. More than 15,000 volunteers have become participants of the Forum, who for many years have unselfishly benefited people. At one time, people met at the Moscow sites, united by one thought - in order to make the world a better place, we must start with ourselves and help others. In the St. Petersburg delegation there were 13 students from St.Petersburg State University of Film and Television

23.05.2018

Students of our University presented their project at the seminar of volunteers of St. Petersburg

Activists of the Volunteer Center of the University took part in an outreach seminar to improve the skills of leaders and activists of the voluntary associations of St. Petersburg. From 11 to 13 May, within the framework of the volunteer year announced in Russia, the Youth Policy Committee, together with the Association of Volunteer Centers, held an educational meeting for representatives of volunteer associations of St. Petersburg

09.07.2017

The "Fourth St. Petersburg Ball on Wheels" was held in St. Petersburg with the support of the University

The grand opening of the "Fourth Saint-Petersburg Ball on Wheels" took place in the Summer Garden. In the evening, children with special needs became participants of a grand holiday in the restaurant "Amrots". Representatives of the University of Film and Television have traditionally taken an active part in organizing and conducting this large-scale and unusual event.

20.06.2017

The University took part in the action of the World Youth Festival

Very soon Russia will host the XIX World Festival of Youth and Students. On April 22, the representatives of St.Petersburg State University of Film and Television took part in the large-scale action "Six months before the festival". Directly opposite the main building on Pravda Street was a festive concert. At the same time in front of the building of the University in Bucharest street was a dance flashmob.

06.04.2017

Students of the University took part at the international action "Earth Hour"

On Saturday, March 25, a large-scale environmental action "Earth Hour" was held. Within the framework of the event, the main city attractions refused to highlight for 60 minutes. The actions were made with the participation of the vice-governor of St. Petersburg Alexander Govorunov and State Duma deputy Sergey Boyarsky. The students of our University were among the citizens who were not indifferent to the environmental problems

16.06.2016

The names of the most intelligent, beautiful and talented students of SPSUFT are announced

Every year the competition "Miss and Mister SPSUFT" gives the opportunity to students to fulfill themselves by various creative ways. The level of professionalism of the participants grows and the show gathers a full auditorium. This year it was so many people willing to watch such an amazing and colorful performance, so it wasn`t enough the seats in the concert hall for all, and the audience settled down on the steps of the hall.

05.11.2015

The XV International Student Film Festival Peterkit 2015: the Winners and Results

On October 28, the concert hall of St.Petersburg State University of Film and Television hosted the the closing ceremony of XV International festival of student films Peterkit.

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Association of Educational Institutions for Art and Culture

The Association of Educational Institutions of Art and Culture, which includes SPbGIKiT, won a grant from the President of the Russian Federation for the project "Second Higher Education as a Factor in Increasing the Level of Training of Specialists in Creative Professions"